Sunday River Fires Epic Comeback Against Internet Troll
This past week Sunday River Brewing Company made local and national headlines for owner, Steve Savage defying Governor Mills' "Stay Safe at Home" order by reopening his restaurant.
While the turnout was incredible, it was short-lived.
The state didn't take too kindly to Savage's defiance and pulled the restaurant's liquor and health licenses.
Despite the crowds that flocked the establishment, many people were upset with Sunday River Brewing. Upset and confused as folks started lashing out at Sunday River Resort. A destination for many skiers and golfers that has no association with Sunday River Brewing Company.
Sunday River has had to put forth extra effort to distance themselves from the nearby establishment and they're doing it wonderfully, even if they have to continue to repeat themselves over and over to those who just aren't getting it.
The best moment came after one Twitter user accused them of having "no balls" in regards to reopening their resort after working so hard to distance themselves from Sunday River Brewing simply because they don't want people to show up and be disappointed because they're closed.
This GIF was 100% my reaction.
Many others appear to be fans of the comeback as well.
Yes, this team deserves all the beer, tequila, and a hell of a raise after this PR nightmare.
Here's the thing, it's fine if you want to support Sunday River Brewing Company. It's fine if you don't. But for the love of not looking like a complete idiot, at least make sure you're tagging the right business. Knee-jerk reactions don't help anyone and again, you look like an idiot. Shout out to Sunday River for hanging in there.